SA seafood on the menu at major China expo

05 Nov 2024
Ahead of the anticipated removal of trade restrictions on live lobster exports to China, leading seafood exporters are among those being supported by the South Australian Government to attend the country’s largest international trade event - which begins today in Shanghai.

26 South Australian businesses, including six seafood companies, are being supported to attend and exhibit at the China International Import Expo (CIIE).

At its peak in 2019, South Australian live lobster exports to China was worth $71 million a year to the state’s economy, according to ABS statistics.

Supporting producers to attend major international trade events like CIIE is a key pillar of the South Australian Government’s $475,000 Seafood Export Growth Program.

The program recently kicked into gear after a clear timeline for the recommencement of live lobster trade with China was announced by the Commonwealth Government.

The program also includes:

  • Bringing key seafood importers to South Australia for familiarisation visits.
  • A marketing campaign for international audiences including China and Japan.
  • Access to trade advisers to assist with export capability building.
CIIE will run until 10 November, featuring 2,800 exhibitors and drawing interest from more than 350,000 attendees, buyers and importers.

This year, South Australia is constructing a showcase area, under Austrade’s Team Australia pavilion, featuring an onsite program of cooking demonstrations, business matching events, media and marketing opportunities.

Supported in-market by the South Australian Government’s Shanghai trade and investment office, exhibiting companies, which include seafood, wine, dairy and agricultural exporters, will also take part in a program of events to showcase their premium products to, and make connections with, influential Chinese importers.

China is South Australia’s largest two-way trading partner, with merchandise exports to China reaching an all-time high of $4.27 billion, up 46 per cent, in the year to August 2024.

Learn more about the Seafood Export Growth Program.